Astr is the strategic advisory and revenue operations partner behind healthcare’s fastest-growing companies — designed to increase enterprise value, decouple growth from cost, and build institutional-grade operational infrastructure.
10x Your Healthcare Company
Designed to Scale. Built to Command Premium Valuations.
Trusted by the world’s top brands
WHO WE WORK WITH BEST
We like breaking records
We like moving faster than the market thinks is possible
We like launching products in days instead of quarters
We like solving problems nobody has solved yet
We like building what doesn’t exist
“If you’re looking to copy what everyone else is doing, we’re probably not the right partner. But if you’re building the next category leader.
— you’ll probably be our favorite client.”
2024
Year of Establishment
The year the founder launched the first telehealth company, setting the foundation for rapid expansion
10
Scale Metric (2025)
Brands achieved exponential scale 2025
100
Gross Revenue (2025)
Brands achieved well over 8-figs+ in monthly telehealth sales in 2025
THE SHIFT
Healthcare is changing fast.
Most companies are not prepared.
Most healthcare organizations are navigating a rapidly changing landscape driven by:
Healthcare is evolving rapidly, driven by changing patient needs, new technologies, and growing competitive pressures:
The companies winning market share today aren’t simply acquiring more patients. They’re building better systems.
The Astr Standard
Building the operational layer behind modern healthcare
Astr helps healthcare companies scale faster, operate smarter, and command higher valuations.
We bridge the gap between growth and operational maturity by designing the systems that power modern healthcare businesses — from onboarding and fulfillment to retention, patient support, automation, analytics, and revenue operations.
Most healthcare companies accumulate software. Astr designs technology ecosystems. We evaluate every platform, integration, workflow, and operational dependency, then build lean systems capable of supporting rapid growth. No unnecessary software. No disconnected vendors. No operational bottlenecks.
“Because growth alone doesn’t create valuable healthcare companies.
Systems do.”
Built for scale · Designed for valuation
Most healthcare companies focus on patient acquisition. The best focus on operational leverage.
Astr helps organizations build scalable operating systems that increase retention, improve margins, reduce founder dependency, and create the infrastructure investors and acquirers look for.
BY THE NUMBERS
Operational excellence is a patient advantage.
Astr-supported organizations have helped expand access to care for tens of thousands of patients nationwide — because when healthcare companies operate better, patients receive better care.
Orders processed
1M+
Patients supported
500k+
Revenue managed
$20M+
Satisfaction
4.9★
LegitScript
48hrs
Products & programs
200+
Services
WHAT WE BUILD
Six systems behind modern healthcare growth.
Connected operational ecosystems designed to increase enterprise value, reduce operational churn, and support rapid growth.
Telehealth Launch Infrastructure
Launch new treatment categories, care models, and digital health experiences — fast, compliant, and ready to scale.
Revenue Operations
Increase LTV, improve conversion, optimize retention, and unlock sustainable revenue growth.
Patient Support Systems
World-class support that improves satisfaction, increases retention, and strengthens brand loyalty.
AI & Automation
Reduce operational drag while increasing speed, efficiency, scalability, and visibility across the organization.
Technology Stack Optimization
Connect systems, centralize data, eliminate bottlenecks, and create foundations capable of supporting long-term growth.
Growth Infrastructure
Scalable foundations built before you need them — so growth compounds instead of breaking what you have.
Trusted by the world’s top brands
Meet The Team
We are a multidisciplinary healthcare growth team dedicated to enhancing patient experiences, strengthening retention, building innovative technology, and optimizing operations to drive sustainable success.
“Rocel was there every step of the way and brought my vision further than I could have imagined!”
Susanna LewisFounder

Rocel Balmaceda
Growth in healthcare isn’t just about getting more patients. It’s about building the infrastructure to support them long-term.

Harsh
We help healthcare companies scale without losing control of the patient experience. Better systems, better visibility, better outcomes.

Lorraine Arango
The future of healthcare belongs to companies that can move fast, stay compliant, and create seamless digital experiences for patients.

John
Growth in healthcare isn’t just about getting more patients. It’s about building the infrastructure to support them long-term.

Bob Katali
The future of healthcare belongs to companies that can move fast, stay compliant, and create seamless digital experiences for patients.
People say
They love us
“The impact wasn’t just operational — it directly increased revenue. astr rebuilt our lifecycle systems, upsell architecture, and retention flows, which significantly increased LTV, improved refill adherence, and accelerated overall growth efficiency.”
DTC Wellness Company
COO
“Astr helped us launch faster than we thought possible while simultaneously building a far better customer experience. Census increased, support volume became manageable through automation, and the business became materially more profitable within months.”
High-Growth Consumer Brand
Executive Team
“We scaled nearly 10x with astr operating behind the scenes. Their systems connected our intake, fulfillment, CX, retention, and analytics infrastructure into one streamlined operational flow that finally gave us real-time data visibility.”
Healthcare Brand
CEO
“Astr turned our fragmented tech stack into a connected revenue engine. We launched on an extremely compressed timeline without sacrificing UX, automation, or operational visibility. Patient satisfaction hit an all-time high while profit margins materially improved.”
Telehealth Platform
Founder
ENGAGEMENTS
How we work together.
/01 · Per project
Launch
Stand up the full operational foundation of a telehealth brand.
Delivery time
2–4 weeks
/02 · Per month
Growth
Fast-track scale with ongoing operational and revenue leadership.
Engagement
Ongoing
FAQ
Behind every project: the thinking that fuels Astr’s creative process.
How is Astr different from a traditional healthcare consultancy?
Consultants deliver strategy decks and walk away. Astr builds the operational systems behind the strategy — onboarding, fulfillment, support, retention, automation, analytics, and revenue operations — and stays accountable to the outcomes those systems produce. The deliverable isn’t a recommendation; it’s working infrastructure.
Who is Astr built for?
Venture capital and private equity portfolios, telehealth companies, modernizing healthcare brands, and high-growth healthcare startups. The common thread isn’t size or stage — it’s operators trying to scale without their operational complexity scaling faster than their team can handle.
Do you work with existing technology stacks, or require us to start from scratch?
We evaluate every platform, integration, and workflow first. Where systems are working, we integrate and automate around them. Where they’re broken, we replace them. The goal is lean infrastructure that supports scale — not rip-and-replace for its own sake.
Which telehealth categories does Astr specialize in?
GLP-1, peptides, longevity, hormone optimization, men’s health, women’s health, addiction treatment, and specialty care — among others. Categories evolve quickly in telehealth, but the operational fundamentals behind scaling them don’t.
How does operational infrastructure impact enterprise value?
Stronger retention, better patient experience, more efficient operations, connected systems, and higher margins are the characteristics that drive enterprise value. They’re also the characteristics acquirers and investors pay premiums for. Companies with operational maturity command higher multiples than companies with growth alone.
How quickly can Astr help us launch a new telehealth product or category?
Faster than the market expects. We’ve launched new treatment programs in days rather than quarters, and achieved LegitScript certification in as little as 48 hours. Speed comes from infrastructure that’s already built — not from cutting corners on compliance.
What does a typical engagement look like?
It depends on the operator. PE/VC portfolios typically engage us across multiple portfolio companies. Telehealth founders often start with a stack evaluation and revenue operations build. Healthcare brands modernizing into digital care usually need launch infrastructure first. The starting point is always a strategy call.
Do you take on every healthcare company that reaches out?
No. We work best with operators building category leaders, launching new care models, or modernizing healthcare — not companies copying existing playbooks. If you’re looking for a templated approach, we’re probably not the right partner.
How is patient data and compliance handled across your systems?
Every system we build is designed with HIPAA compliance, data security, and regulatory requirements as foundational — not bolted on. We work with established partners across LegitScript, pharmacies, EHR platforms, and payment processors to ensure every workflow meets healthcare standards from day one.
How do we get started?
Book a strategy call. We’ll evaluate where you are, where you’re trying to go, and whether the operational gap between those two points is something Astr can help bridge.
The future of healthcare is operational
The next leaders won’t win on ad spend.They’ll win on better systems.
Better patient experiences. Better retention. Better visibility. Better support. Better infrastructure. Better businesses.












